"From a recruiting perspective, the problem is that the people I consider to be in the top 1 percent in my field barely ever apply for jobs at all. That's because they already have jobs. Stimulating jobs. Jobs where their employers pay them lots of money and do whatever it takes to keep them happy. If these pros switch jobs, chances are the offer came through networking, not because they submitted a resumé somewhere or trolled a job site like Monster (NASDAQ:MNST). Many of the best developers I know took a summer internship on a whim and then stayed on. They have applied for only one or two jobs in their lives."Joel's solution is to hire interns and then retain the top ones, and then goes on to describe his solution for attracting top interns (roll out the red carpet). What's really interesting is that when Joel calculates what his company spends aggressively attracting an intern versus what they get back, his company Fog Creek Software still comes out ahead.
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